12 Digital Marketing Communication_vf

The module is designed by Mercy Corps to help women master the fundamentals of digital communication and strategically use social media to promote and sell their products or services. Participants explore the roles of various digital professionals (e.g., community manager, data manager), learn how to define objectives, choose platforms, create content, engage audiences, and measure success. It also covers practical tips on visibility, content scheduling, and community management to build loyalty and drive sales. Language: French