Toolkit type: Training and methodologies
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6_Planning_Ahead
This presentation, developed by Solar Sister, provides a practical training on business goal-setting and time management. Its purpose is to train women to set monthly sales targets, plan actionable steps to meet those goals, and manage their schedules using a personalized calendar. Language: English
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5_Marketing and Promotion
This presentation, developed by Solar Sister, focuses on building foundational skills in marketing and promotion to support direct selling and business expansion. Effective marketing is rooted in self-presentation, storytelling, proactive customer engagement, and clear communication of product benefits. Language: English
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Training for Women’s Economic Empowerment in Solar-Powered Refrigerators
The tool developed by Mercy Corps focuses on teaching women how to effectively use and maintain solar freezers for business. It compares horizontal and vertical freezer models, explaining why horizontal types are better for long-term storage. The training also covers freezer components (e.g., ventilation grilles, defrost outlets, compressors), recommended practices (like loading in the morning…
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Solar Pumping Training
The tool, developed by Mercy Corps, provides a comprehensive overview of solar-powered water pumping systems. It explains how these systems work, including their key components, solar panels, inverters, and pumps and outlines best practices for setup, operation, and maintenance. The training emphasizes cleaning solar panels regularly, monitoring connections, and understanding equipment lifespans. It also addresses…
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formation WEE dans les Frigo Solaire
The tool, developed by Mercy Corps, provides a comprehensive overview of solar-powered water pumping systems. It explains how these systems work, including their key components, solar panels, inverters, and pumps and outlines best practices for setup, operation, and maintenance. The training emphasizes cleaning solar panels regularly, monitoring connections, and understanding equipment lifespans. It also addresses…
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13 Advanced Marketing Modules _ English translated
This presentation is designed for aspiring and early-stage entrepreneurs, particularly those looking to strengthen their marketing and business development skills. The key takeaway is to understand and apply the fundamentals of market research and the marketing mix, product, price, place, and promotion, to build customer-centered strategies and make informed business decisions. The purpose of this…
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12 Digital Marketing Communication Modules- English translated
The module is designed by Mercy Corps to help women master the fundamentals of digital communication and strategically use social media to promote and sell their products or services. Participants explore the roles of various digital professionals, learn how to define objectives, choose platforms, create content, engage audiences, and measure success. Language: English
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02Marketing version basic_translation
This tool, developed by Mercy Corps, is a training module designed to equip women entrepreneurs with foundational marketing skills. Its main goal is to help participants better promote their products or services, attract and retain customers, and ultimately improve their revenue. The module introduces the core concepts of marketing, importance of understanding customer needs, maintaining…
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13 MODULE MARKETING avancé vf
This presentation is designed for aspiring and early-stage entrepreneurs, particularly those looking to strengthen their marketing and business development skills. The key takeaway is to understand and apply the fundamentals of market research and the marketing mix, product, price, place, and promotion, to build customer-centered strategies and make informed business decisions. The purpose of this…
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12Marketing comunication digitale vf
The module is designed by Mercy Corps to help women master the fundamentals of digital communication and strategically use social media to promote and sell their products or services. Participants explore the roles of various digital professionals, learn how to define objectives, choose platforms, create content, engage audiences, and measure success. Language: French
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11 Study of New Markets – English Translation
This presentation developed by Mercy Corps, aims to equip participants with the knowledge and tools to access new markets and navigate export procedures. Participants gain a clear understanding of what market research entails, why it’s essential, and how to conduct it using both formal and informal sources. It also provides practical guidance on becoming an…
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02Marketing version basique
This tool, developed by Mercy Corps, is a training module designed to equip women entrepreneurs with foundational marketing skills. Its main goal is to help participants better promote their products or services, attract and retain customers, and ultimately improve their revenue. The module introduces the core concepts of marketing, importance of understanding customer needs, maintaining…